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articles appearing in this issue:  72-006 CHASING RAINBOWS
Out with splintered benches and poor sight-lines - now soccer stadia across North America
are undergoing significant face-lifts.
72-016 COLOUR SPECTACLE
Would any sporting occasion be the same without the green of the field, the colour of the
jerseys and the brilliance of the banners?
72-020 THE NEW PARADIGM
The 'fan experience' has undergone unprecedented change in the past decade, driven by
technology and the new era of consumer choice.
72-028 FOOTBALL EXPO 2001
With executives and celebrities from football meeting in the same place at the same time,
will you be a participant at Football Expo 2001 in Cannes?
72-032 SPORT EXPO ASIA
Preview of Asia's premier international trade exhibition and conference on sports
facilities, equipment and sporting goods.
72-034 URBAN RENAISSANCE
Sport has now become a legitimate activity for economic regeneration.
72-036 LION'S CHARISMA
The redevelopment of the Singapore Indoor Stadium began in August 2000.
72-038 MADEJSKI STADIUM
The concept of seven days per week usage maximises income for Reading Football Club, UK.
72-042 VODAFONE ARENA
The latest addition to the world-class venues in Melbourne's acclaimed sports and
entertainment precinct. Ian Spangler reports.
72-046 21st CENTURY SIGNAGE
YESCO's 80-year tradition of innovation and quality has brought about the new Digital
Dasher System¨.
72-050 MULTIPLEXED MAGIC
'Multi-Image Advertising' signage actually increases 'advertising value' with
attention-grabbing motion and repetitive exposures.
72-054 TRIPLE ACTION
Tri-Action signs cut down clutter, enhance a facility's aesthetics and are completely
reliable whilst at the same time increasing revenues.
72-058 stadia.org.uk
Stadia today are what castles were to the Middle Ages - and Nevil Shute plans to record
them all in his own unique way.
72-062 DIGITAL DELIGHT
The Ohio Stadium display uses 10-bit processing from end to end.
72-066 SYNCHRO SUCCESS
This software has been used for some of the world's largest sporting events - Euro 96,
Euro 2000 and the 1999 Rugby World Cup.
72-070 TALENT SPORTS NEW KIT
Clubs can now incorporate supporters' photographs onto membership cards and save them in
the customer records on screen.
72-074 OLD ACQUAINTANCES
A satisfied customer is the best form of advertisement. At Terraplas USA Rentals their
motto is "We protect your turf as if it were our own".
72-078 GRASS RULES OK?
DD Match uniquely provides both strength and aesthetics by combining fibrillated yarn with
the well-known and durable patented DD Crown yarn.
72-082 HEAVY WEIGHT RESULT
Supa-Trac is a cost-effective solution for any event where vehicles are passing over grass
or other delicate ground that needs protection.
72-086 SUBLIME STRUCTURES
Tufts University's new sports center is an excellent example of a rigid frame structure
proving to be the most appropriate solution.
A new view of Arsenal.
[stadia.org.uk
72-058]
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